digital sales

PODCAST: How to Show Up Online and In Business as Your Authentic Self w Digital Journalist Lydia T Blanco

PODCAST: How to Show Up Online and In Business as Your Authentic Self w Digital Journalist Lydia T Blanco

A common battle entrepreneurs face is finding your voice within your brand/business. Struggling to understand how to engage with customers online that feels real yet converts into revenue? Then this episode is for you!

This week on the Minute of Your Time podcast I had the privilege of talking with digital journalist Lydia T Blanco about showing up online and in business as your authentic self.

We Cover:

  • Whether you should make two accounts or keep personal and brand accounts the same

  • How to show up on LinkedIn vs Instagram

  • 3 tips to gaining genuine engagement with your online community instead of just lurkers

  • Ghosting Your Audience

  • The Importance of Connecting with Your Audience Off Social Media

  • Pivoting into Purpose and Authenticity in Business

LISTEN HERE